sales effectiveness

Case Studies

Integrated Physician Practice

ACCESS TO DECISION MAKERS IS CRUCIAL IN INTEGRATED PHYSICIANS PRACTICES, BUT IT IS ALSO LIMITED. THAT’S WHERE ASLAN® CAN HELP. 

 

Whether you’re with a pharmaceutical drug company, a distributor of medical and surgical supplies or an EMR provider, you know that your ability to access decision makers in Integrated Physician Practices (IPPs) is crucial to your sales effectiveness. You also know that “getting in” is considerably more than half the battle. If you’ve been at it for any length of time, you know that accessing those decision makers has never been more challenging and it’s not getting easier.

 

By reading this case study, you will learn how to deal with:

  • Physicians and IPP executives who have grown increasingly sensitive to public scrutiny.

  • Constantly shrinking health payer reimbursements and physicians are forced to see more and more patients per day.

  • The decreasing number of independent local physician practices as more and more of those practices are acquired by hospital groups.

Download your case study now



You might like these...

Podcast: sales stress levels

How To Manage The Stress Of Selling

Feeling stressed? This week on sALES with ASLAN®, VP of Marketing Scott Cassidy chats with ASLAN President Marc Lamson on what you can do about end-of-quarter anxiety and sales stress ...

Assessing the Sales Strategy of a Large Organization Step 2 & Step 3: Closing the Gap

You’ve already identified step 1 of how to assess the sales strategy of a large organization, so know it’s time to close the gap and bring the sales management of ...
Sales Management Team Meeting

Assessing the Sales Strategy of a Large Organization: Step 1: Redefine Capabilities

Step 1: Redefine Capabilities When you’re ready to assess the sales strategy of a large organization, here’s the first step: Simplify and quantify what you want to measure. An easy ...