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Why Sales Training Programs Aren’t Exclusively A Front-Line Responsibility

Why Sales Training Programs Aren’t Exclusively A Front-Line Responsibility

In our previous post, What’s More Important in Top Sales Training Courses: Measuring Behaviors or Outcomes? we discussed the importance of measuring the effectiveness of sales training courses by behaviors rather than outcomes. In this blog post, we’re highlighting another leading problem with sales training programs: focusing the initiative exclusively on front-line employees rather than…

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What Is the Best Way to Train Salespeople? ABC’s Shark Tank Has 3 Ways to Get More Sales Meetings

What Is the Best Way to Train Salespeople? ABC’s Shark Tank Has 3 Ways to Get More Sales Meetings

“Welcome to the Shark Tank.”  The name itself just screams inviting, cozy, and domesticated, right?  Here’s the show slug: “Budding entrepreneurs get the chance to bring their dreams to fruition in this reality show from executive producer Mark Burnett. They present their ideas to the sharks in the tank — titans of industry who made…

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How Can You Measure the Success of Sales Training?

How Can You Measure the Success of Sales Training?

So, how can you measure the success of sales training? You have to ensure your internal presentation on measuring sales training is successful. There are few things that have a more direct impact on the execution of your existing sales team than sales training.  Despite this, sales training can get a bad rap for reasons…

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ASLAN’s Top Resources: What’s on Our Bookshelf

top sales books

You are what you read. While it sounds like a quippy little tagline that belongs on magnets and coffee mugs, it’s absolutely true, and you pick up much more through reading than you realize. From teaching you how to organize your knowledge to building subconscious models and connections in your mind, reading shapes our experiences…

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Go Sell Yourself (3 Fundamentals to Prospecting)

Have you ever stopped to think what it would take to sell yourself something? I mean to call you during dinner and really have your beliefs changed about a product or a service and get you to stop eating and invest your hard-earned money. Do you have what it takes to sell yourself? When I…

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The Problem with Sales Techniques

The #1 Technique to Becoming a More Effective Seller:  Don’t Focus on Techniques As I read all the advice and articles posted about the secret, magical words to say to a sales prospect that will always make them say yes and become a customer, I hope that everyone is reading the fine print: These ‘techniques’…

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