I Don’t Trust My Coffee Machine

I just bought a Keurig. You’ve probably seen them. It’s one of those coffee machines that brews one cup of coffee at a time. They’re all the rage. It came with a water filter to ensure that my water was pure. That was nice of them but as I was reading the water filter instructions,…

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Drop The Rope Part II – What I Learned From Nemo

Last week, we looked at another important key to ensuring receptivity and reducing the inherent tension in the buyer and seller relationship. We talked about the fact that there is a perceived tug-of-war that exists in any situation where one person profits from recommending something to someone else – and the only way reduce that…

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