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GAIN ACCESS TO DECISION MAKERS Account growth stops at the contacts your reps already know. Access™ takes them higher.

Enterprise decisions involve 6 to 10 stakeholders. Access™ is a one-day program that equips account teams to move upstream and earn meetings with the people who shape strategy.

Your account managers will learn to:

  • Get past their own reluctance to go higher in an account
  • Position a meeting around the decision maker's problem
  • Work through a sponsor when they can't go direct
  • Earn the meeting by phone, email, LinkedIn, and video

What Is a Sales Prospecting Training Program for Account Managers?

ASLAN's Access™ program equips account managers to earn meetings with decision makers who are hard to reach, using an Other-Centered® Position built around the buyer's actual problem. Access™ covers email, phone, LinkedIn, and video, plus how to work through sponsors and gatekeepers inside the account. Reps who complete it see a 366% increase in response rate.

Growing the Account Means Reaching People Your Reps Haven't Met Yet

Enterprise decisions involve 6 to 10 stakeholders. When the relationship runs through one of them, revenue and retention are both exposed.
And the people further up are hard to reach. 82% of sellers report increased buyer resistance, and decision makers filter out anything that sounds like a pitch.
Reaching them starts with creating receptivity, well before your rep talks about what you sell.

You're Trying to Grow the Account, but Your Team Can't Get Past the Contacts They Already Have

Even experienced account teams struggle to reach the decision makers who shape strategy. These are the barriers we see again and again:

Account teams are stuck in the "friend zone"

Teams lean on the contacts they already have and hesitate to go higher or wider. Without new relationships, they miss the chance to influence strategy.

Traditional approaches fall flat

Call scripts, generic email templates, and pushy tactics get ignored. Buyers tune out anything that sounds like a generic sales pitch.

The real decision makers are out of reach

Account teams get stuck at lower levels, unable to reach the people who can authorize a decision. Without that access, deals stall or die.

Reps are afraid to go higher

Fear of rejection, and of damaging a relationship they already have, keeps account managers from going deeper and wider into accounts. They know the old ways don't work, and they don't have a better alternative.

Why Outreach Fails

98% or more of outreach is ignored because it's product-centered and generic. We start by showing account teams why traditional approaches fail, and what works instead.

Earn the Conversation

Access™ changes how teams think about reaching executives. The goal is to create receptivity, so the decision maker wants the conversation.

Four Ways In

Teams learn four access strategies (phone, email, a sponsor inside the account, and social) and the principles behind why they work, so they have more than one path to a decision maker.

The Customer's Whiteboard

When account teams lead with what's on the decision maker's whiteboard, they get more responses and more executive meetings.

Tools for Every Channel

Whether it's writing an email that gets answered or opening a call with confidence, teams learn frameworks they can use the same day, like the 10-30-3 introduction for phone calls.

What Makes Access™ Different?

Access™ works on both sides of the problem: the decision maker who isn't listening, and the rep who's reluctant to call.

Access™

Why Outreach Fails
Earn the Conversation
Four Ways In
The Customer's Whiteboard
Tools for Every Channel

The Impact of Access™

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Engagement Rates Increase 22x

Teams learn to position conversations around the decision maker's whiteboard, so more of their outreach turns into a real conversation.

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A 365% Lift in Email Response Rate

Our email framework helps messages cut through the noise and get opened, read, and answered.

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A 22.7% Increase in Rep Confidence

Reps feel ready to request meetings with new decision makers because they understand why buyers resist and have practiced what to do about it.

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Relationships with the People Who Decide

Teams learn to map the account, find a sponsor, and get introduced to the people who make the decision.

For Account Teams Who Need to Go Higher

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Strategic Account Managers

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Account Managers

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Territory Managers

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Account Executives

What Will Your Team Learn with Access™?

This one-day program equips account teams to create receptivity, position the meeting, and earn access to the decision makers who shape the account.

01

Foundation

Get past the resistance, the customer's and the rep's own, that keeps account teams at the contact level. Reps learn why decision makers become unreceptive, what makes them agree to meet, and a simple technique to ease tension in the conversation.

02

Position

Learn how executives filter messages and how to get through. Reps research what's on the decision maker's whiteboard, then build an Other-Centered® Position: lead with their problem, share a disruptive truth, and show what only you offer.

03

Channels

Build a multi-channel plan to reach higher in the account: the 10-30-3 call opener, an email framework that gets answered, working through gatekeepers with a Relational Map, and connecting on LinkedIn before asking for the meeting.

Want the full curriculum?

Download the complete Access™ Program Guide.

Download Now

Flexible Delivery Options:

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Onsite

Classroom delivery built around practice. Reps work through role plays, group discussions, and hands-on exercises using their own accounts and the decision makers they need to reach.

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Virtual

Working with a remote team? Our virtual training runs live with an ASLAN instructor. Whether your reps are across town or across the globe, they get the same hands-on practice.

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Train the Trainer

Already have internal trainers? Our content can be licensed, and a three-cycle certification equips your team to deliver and coach it under an ASLAN license.

Client Spotlight:
Putting Prospecting Skills to Work

"The Access™ program completely transformed how our team approaches prospecting. Our reps went from dreading cold outreach to confidently connecting with decision-makers. In just three months, we've seen a 310% increase in secured meetings and a 42% increase in pipeline value. This wasn't just another training—it was a game-changer."

VP of Sales

Enterprise Tech Company

Selling Power Top Sales Training 2026
Sales Performance Gold Badge Transparent
2025 Market Guide for Sales Training Service Providers v2
2026 Watchlist web Large_AI Coaching & Learner Support Tools

Why Revenue Leaders Choose ASLAN

Across 30 years, ASLAN has trained 100,000+ sellers in 47 countries and 17 languages, including teams at nearly 30% of the Fortune 100.

Gartner named ASLAN a representative vendor in its 2025 Market Guide for Sales Training Service Providers, and ASLAN holds 4.9 out of 5 on Gartner Peer Insights from 64 verified reviews. ASLAN has also made Selling Power's Top Sales Training list for 14 consecutive years.

 

Access™ FAQ

How does the Access™ program help teams gain executive access?

What results can we expect from Access™?

How is Access™ different from traditional prospecting training?

Can Access™ be customized for our industry or account teams?

How does Access™ ensure long-term adoption?

Have more questions or want to see if Access™ is right for your team?

We Customize Every Training for Your Particular Business.

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Prepare
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Ignite
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Transform
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ASSESS | ALIGN | CUSTOMIZE

Your organization is unique. Your people are unique. You need a development plan that is built specifically for you. Pre-work will be assigned so that all leaders and reps come prepared to learn, having established baseline knowledge of our process, approach, terms, and more.

During the Prepare phase, we take a comprehensive approach to understand your unique challenges and align leadership to set the foundation for lasting change.

  • Discovery: We begin by identifying what's happening on the front lines: what's working and what's not. This includes assessing your reps' desire to change and gathering insights to tailor the program for maximum relevance.
  • Leadership Alignment: Engaging leadership early to ensure buy-in and long-term support for the training.
  • Customization: Tailoring content and activities to meet the specific needs of your team, industry, and objectives.

Help Your Team Reach the People Who Decide

If you own seller performance, this is how you give your account teams a way past the contacts they already have. Access™ gives them a repeatable process for earning meetings higher in the account, with a 366% increase in response rate to show for it.

Tell us about your account team and a member of our team will reach out within one business day.

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